"L.O.V.E." In Volkswagen's New Advertising Europe Campaign

January 01, 2025

With its vibrant energy, feel-good rhythm and message of love, “L.O.V.E.” perfectly complements the dynamic narrative of the commercial, capturing the excitement and thrill of choosing a new car and immediately wanting to get behind the wheel and drive away. Through this collaboration, the track emphasizes the vision of momentum and the excitement of every journey in a new Volkswagen vehicle.

L.O.V.E. is written and composed by Bert Kaempfert, with lyrics by Milt Gabler. We are honoured that L.O.V.E. drives the spirit of ‘Fast Start’ to find the right car for everyone at VW and can't wait for you to experience it.